/* Audience landings: industria / negocios / startups */

/* Hero micro copy removed: WhatsApp CTA already carries the message */

.audience-problem {
  color: var(--color-cream);
}

.audience-problem__content {
  max-width: 42rem;
}

.audience-problem h2 {
  font-family: var(--font-display);
  text-transform: uppercase;
  letter-spacing: 0.04em;
  margin-bottom: var(--space-md);
  font-size: clamp(1.25rem, 3vw, 1.85rem);
}

.audience-problem p {
  font-size: clamp(1rem, 2vw, 1.15rem);
  line-height: 1.65;
}

.audience-stages h2,
.audience-method h2,
.audience-crosslinks h2 {
  font-family: var(--font-display);
  text-transform: uppercase;
  letter-spacing: 0.04em;
  margin-bottom: var(--space-lg);
  font-size: clamp(1.25rem, 3vw, 1.75rem);
}

.audience-stages__grid,
.audience-method__grid {
  gap: var(--space-md);
}

.audience-stage,
.audience-step {
  padding: var(--space-md);
  border: 1px solid var(--color-border);
  border-radius: var(--radius-soft);
  background: var(--color-white);
}

.audience-stage h3,
.audience-step h3 {
  font-family: var(--font-display);
  text-transform: uppercase;
  letter-spacing: 0.06em;
  font-size: 0.85rem;
  margin-bottom: var(--space-xs);
}

.audience-step__num {
  display: block;
  font-family: var(--font-display);
  font-size: 0.7rem;
  letter-spacing: 0.12em;
  color: var(--color-purple);
  margin-bottom: var(--space-xs);
}

.audience-cta-band {
  margin-top: var(--space-xl);
  text-align: center;
  padding: var(--space-lg);
  background: var(--color-lavender);
  border-radius: var(--radius-soft);
}

.audience-cta-band h3 {
  font-family: var(--font-display);
  text-transform: uppercase;
  letter-spacing: 0.04em;
  margin-bottom: var(--space-xs);
  font-size: clamp(1rem, 2.5vw, 1.35rem);
}

.audience-cta-band p {
  margin-bottom: var(--space-md);
  max-width: 36rem;
  margin-inline: auto;
}

.audience-cta-band--after-faq {
  background: transparent;
  padding-top: var(--space-xl);
}

.audience-case {
  display: flex;
  flex-direction: column;
  gap: var(--space-sm);
  text-align: left;
}

.audience-case h3 {
  font-family: var(--font-display);
  text-transform: uppercase;
  letter-spacing: 0.05em;
  font-size: 0.95rem;
}

.audience-case p {
  margin: 0;
  font-size: 0.95rem;
  line-height: 1.55;
}

.section--orange .service-work__heading + .text-editorial,
.section--orange .service-work .text-editorial {
  text-align: center;
  max-width: 40rem;
  margin-inline: auto;
  margin-bottom: var(--space-lg);
}

.audience-case__logo {
  display: flex;
  align-items: center;
  justify-content: center;
  aspect-ratio: 16 / 10;
  min-height: 0;
  background: var(--color-white);
  border-radius: var(--radius-soft);
  padding: var(--space-lg);
  border: 1px solid var(--color-border);
  overflow: hidden;
}

.audience-case__logo img {
  max-width: 70%;
  max-height: 55%;
  width: auto;
  height: auto;
  object-fit: contain;
}

.audience-cases__more {
  margin-top: var(--space-lg);
  text-align: center;
}

.audience-cases__more a {
  text-decoration: underline;
  text-underline-offset: 3px;
}

.audience-crosslinks__list {
  list-style: none;
  display: grid;
  gap: var(--space-sm);
}

@media (min-width: 768px) {
  .audience-crosslinks__list {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
}

.audience-crosslinks__list a {
  display: block;
  padding: var(--space-sm) var(--space-md);
  border: 1px solid var(--color-border);
  border-radius: var(--radius-soft);
  transition: background 0.2s ease, border-color 0.2s ease;
}

.audience-crosslinks__list a:hover,
.audience-crosslinks__list a:focus-visible {
  background: var(--color-lavender);
  border-color: var(--color-purple);
  outline: none;
}

/* Clickable segment cards on home */
a.segment-card {
  display: flex;
  flex-direction: column;
  color: inherit;
  height: 100%;
  transition: transform 0.2s ease, box-shadow 0.2s ease;
}

a.segment-card:hover,
a.segment-card:focus-visible {
  transform: translateY(-2px);
  outline: none;
}

a.segment-card .segment-card__cta {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  margin-top: auto;
  margin-inline: auto;
  padding: 0.55rem var(--space-md);
  border: 1px solid var(--color-purple);
  border-radius: var(--radius-pill);
  font-family: var(--font-display);
  font-size: 0.65rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--color-purple);
  transition: background-color 0.2s ease, color 0.2s ease;
}

a.segment-card:hover .segment-card__cta,
a.segment-card:focus-visible .segment-card__cta {
  background-color: var(--color-purple);
  color: var(--color-cream);
}

.site-footer__nav {
  flex-wrap: wrap;
  gap: 0.5rem 1rem;
  justify-content: center;
}

@media (max-width: 899px) {
  .site-footer__nav {
    max-width: 100%;
  }
}
